Wednesday, October 26, 2011

A Simple Plan For Your First 30 Days In Information Marketing

Information marketing is a very exciting and very profitable industry. People buy information products all day long, the profit margins are exceptional (if not out of this world) and when you deliver good quality information products, your buyers will be loyal to you for life. So if you're just getting started out in information marketing, a question you might have is 'Where do I start?'. In this article, I'm going to give you a simple business plan for your first 30 days in information marketing.

Step 1: Set up your fecundation and technological elements - The first thing you must do is complete all of your fecundation elements for your business. What I mean by that is you must get a domain name, a web hosting service, an ftp client, an email auto-respond-er program, and a squeeze page. You might think I'm crazy, but you can get all of this done in a few hours, maybe one day. The point here is that you don't want to spend a lot of time getting this stuff done. The informational stuff won't make you money, and that's the ultimate goal of information marketing. You can always set something up now and make adjustments later.

Step 2: Drive traffic to your squeeze page - If you have spare money to spend that you don't care if you get back, you can invest in paid traffic. However, I recommend spending all of your time writing articles and submitting them to article directories. You will get highly qualified traffic from article directories. The key here is that in your first 30 days, you want to have a minimum of 150 to 200 articles. That can easily be done by writing 7 to 10 articles per day. Your first article might take you 3 hours, but the next one will only take 2, then 1 and so on. Before you know it, you'll crank out articles in 15 to 20 minutes flat. Bottom line is you must write a ton of articles or you won't see any real results in 30 days.

Step 3: Build relationships with your subscribers - As people join your list from your squeeze page, you now want to build relationships with them. You do this with your email auto-responder program. Send them daily emails with valuable content, not just affiliate offers or stuff like that. Focus on giving them great content and maybe ask them 3 or 4 times in a month what they want to learn about. When they reply to your email, you MUST answer them back. Giving them a personal response will do wonders for building relationships with your subscribers.

Step 4: Create products - Since you've been writing tons of articles, you already have most of the work done when creating products. You can easily put together an eBook based on the articles you've bee writing. Put the articles together in a format that makes sense based on the topic. A simple method to outline an eBook is to use a matrix where you have 10 topics and 10 subtopics from each main topic. That's 100 topics total. If you wrote 1 page for each subtopic (which each subtopic could be an article), you'd have a valuable eBook in no time that would be worth maybe $37. You could also take the topics and record a few hours audio program based on the outline. That could easily sell for $97. Point is, writing a lot of articles will give you the foundation for your products.

Step 5: Make money - Now that you're writing articles, driving traffic, building relationships and creating products, it's now time to sell the products and make money. You will have to create a sales letter to do this. In your first 30 days, don't worry about the quality of the sales letter. Just spend a few hours writing one or use a sales letter creator from a top Internet marketer. Just Google the term and you'll find solutions. The main thing to do is get the sales letter done and send it to your list asking them to evaluate the sales letter and to ask for feedback. If they buy it, which some will based on your relationship with them, you'll make money plus you'll get good feedback on how to improve the sales letter.

After 30 days of taking massive action with this simple plan, rinse and repeat.

By the way, if you liked this article, you will probably like my new daily newsletter on real Internet marketing strategies and techniques about topics just like the one I covered. I am sending a content-filled daily training for 1 full year. If you like this article, you should like the daily training.

7 Easy Tips On Simple Article Writing

Article writing is often seen as something difficult. One belief is that, in order to create quality content, you have to perform some complex taks and add some extra secret ingridients, like a magic position, or something. Well, maybe this concept is a key to success...never know, till you make it work. But, another common nominator for successful products and success in general, is simplicity. This is why I invite you to try making things as easy for yourself as you can. Here are 7 easy tips for simple article writing.

1. Have motivating expectations about this activity - Simplifying starts with having positive expectations. See how the articles, that you create, help you to get whatever you desire in your life. Whether it is a better financial situation, or being able to work from home while earning a good income. Associate good feelings with this process. Know why you are doing it and what it will give back to you. This makes it automatically a purposeful and more pleasurable task.

2. Use common words - It is possible to create great quality articles with common known words. This results in a more simple article writing, because you remove the need to search for impressive words. Besides, many readers are people whose first language is not English. The more simple words you use, the greater amount of people understand you.

3. Keep sentences short - It makes writing easier, because you start searching for more simple ways to phrase the same idea.

4. Pick a specific topic - if you choose a clear problem to discuss, then it is more easier for you to write. You know exactly what kind of information to look for and what questions to type into the search engines.

5. Write many similar articles on the same topic - Instead of selecting a new topic for every article, use the same main subject to create as many articles as you can. They will all have slightly different details and different headlines, but the main discussion point is the same. It is a powerful strategy for simple article writing. For every article it takes less time for research, since you don't have to introduce yourself to a completely new material every time.

6. Simplify structure - Introduction, then main paragraphs for each point, and a brief summary, listing the main points. No need to get more complex.

7. Prefer writing instead of perfecting - writing is the key activity that produces real content. If you stay thinking and perfecting things too long, you may get stuck. No need to hesitate too long before you finish your article.

There is always a way to make things easier. You just have to keep looking for ways, which give you the same or even better results with less effort. Simple article writing is about improving your productivity and making it an enjoyable task. Use these 7 tips to ease your process and create more success.

A Great Idea To Get Content For Your Articles

One of the best content marketing and traffic generation methods you can do in your information marketing business is to do article marketing. The quality of traffic is extremely high, the standards for getting articles accepted are high, and the rapport building with people starts with articles before they even opt-in to your database list.

However, you're not going to get a lot of results by just writing one article and stopping. You have to continuously produce articles because the more content you have, the more traffic you'll get. That leads to another challenge... constantly coming up with ideas for your content. Well, in this article, I'm going to give you one great idea for coming up with content for your articles.

Where do most people go to get questions answered? If you said a search engine like Google, you'd better mostly right. As great as Google is, or any search engine for that matter, people don't always find the answers they are looking for. So what's the next place people turn to get answers to their questions?

Forums.

People search for forums in their niche, they go there and they search the forum postings to see if their question was already asked and/or answered. If they can't find the question, they will post the question for the other forum members to answer. I know this happens because I've done this a bunch of times myself.

Why is this important to you?

Because more times than not, people will still go to a search engine first to find an answer to their question. Hopefully a light bulb is going off in your head now, but if it's not, let me tell you why you should be excited about this.

The strategy here is to go to forums in your niche and write down whatever questions you find that people ask. Seriously, write them all down. The next step is to answer these questions as articles and submit them to your favorite article directory.

Why?

Article directories get more search engine presence and love when it comes to search engine rankings. So if someone has the same question that you wrote an article about, you have a better chance of coming up in the search results before the person goes to a forum to find the answer. This means that you'll get more traffic and you'll do more things that most other marketers aren't doing.

Furthermore, you can take it a step further by answering the questions in the forum by providing a reference or link back to your article, depending on the rules of the forum and what they allow to be posted in their comments. You never want to spam in forums or else you'll be kicked off very quickly. If you can legitimately answer their questions, you'll be perceived as an expert in the forum and in your niche.

Hopefully now you understand how powerful this strategy is in giving you tons of ideas for content for your articles.

By the way, if you liked this article, you will probably like my new daily newsletter on real Internet marketing strategies and techniques. I am sending a content-filled daily training for 1 full year. If you like this article, you should like the daily training.




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Tuesday, October 25, 2011

A Great Article Title Begins With Low Competition Keywords

Most successful marketers still use article writing in their daily business because they realize that it is one of the most powerful free traffic generation techniques available. They also know that if they want their article read they must give it a great article title. Writing is not only an effective marketing tool but one of the simplest to employ. If you're new to online affiliate marketing, article marketing is the perfect place to begin. Every good article starts with a keyword phrase and a compelling title.

Because it can be done without any out of the pocket expense, it is even more attractive. As your business grows you can outsource your writing, but until then you can make money writing your own content.

A very common reason why new marketers are intimidated by article writing is they just don't understand how to compose the perfect title. In this article I will show you an easy and fast technique to help you compose a successful title.

Title
If your article doesn't have a great title chances are it won't have too many readers. If the title doesn't stir the reader's interest they are not going to be interested in reading your article. In order to get your article read by as many readers as possible, it needs to be ranked in the search engines such as Google, Yahoo and Bing. The search engine wants titles that contain keywords.

This is where keywords come into play. Choosing the right keyword or keyword phrase can get you noticed by the search engines, and choosing the wrong keyword could be a disaster.

You want your title to be interesting, engaging, and contain a keyword that people are looking for when they are using a search engine such as Google. Your first step to writing a good title and a good article is to choose a keyword or keyword phrase that you can write around.

An excellent source for free keyword research is to use the Google external keyword tool. Although this article is not about keyword research I will assume you know a little bit about it. You are looking for a keyword that has a relatively good search volume of between 1000 and 10,000 global searches a month, with low competition.

The reason is less than 1000 searches limit the amount of traffic that you can hopefully acquire. Over 10,000 and the competition is going to be very difficult to overtake with just one article. When doing your keyword research for your particular niche, focus on long-tailed keyword phrases.

See if you can find the so-called Golden Nugget. The Golden Nugget in my opinion is a keyword phrase that you can build your article around that has very little competition, and reasonable volume.

When you think you've chosen the right keyword go to the Google search field. Enter your keyword and put quotes around your phrase and hit the search button. Google will come back with the exact number of pages and you'll be competing against for that exact keyword phrase. Naturally the lower the number the better your chances are of getting on the front page of Google for that keyword phrase.

Now that you've chosen a keyword to write your article about you can compose your great article title. Take your keyword phrase and write ten titles using that phrase. Try to start you title with the keyword phrase and create ten interesting titles around it. Choose the best one, this may take a few minutes but it will be time well spent.


Article Source: Article Marketing School


How to Write More Articles Without Being an Expert Already

Have you ever wondered how some people have managed to write thousands of articles on the internet, which then drive massive traffic back to their sites. How did they do that? And how could you do the same, even if you think you don't have enough ideas for so many articles?

The method, which helps to write more articles, is to write articles in groups.

It starts with picking a topic in your niche. It should be a clear discussion point. For example, let's say that your niche is travelling. You then choose that your topic is going to be about cheap flights on the internet. Now, write as many similar articles on that one topic as you can. Change the headlines a bit, offer a bit different solutions in every article, use different words and sentences to explain the ideas. But the key topic throughout the articles stays the same.

You may ask: "Is that not a plagiarism? Will my content have any value if I write about the same topic and similar solutions all the time?"

No, it is not a plagiarism, as long as you write every article yourself, and don't copy paste it directly. Realise that any topic can be looked at from several different perspectives. Notice how many subtopics there are about cheap flights on the internet. How to find them? What to know about them? What are the secret tips to finding the cheapest ones? The list goes on. But they all have a lot in common.

Besides, the way that you express each idea is unique to you. You could ask thousand writers to explain the same concept and they would all do it slightly differently. Different readers understand different writers better and need the same ideas expressed in alternate ways. Your content has value.

Write more articles, even if other people have already created content about that same topic. Use their concepts as a learning material. Rewrite the same ideas in your own way. As long as you have no thoughts of your own, feel free to use other articles a source for ideas. Having no ideas of your own is not a reason to limit your article production.

If you write more articles on the same topic, you also gain a stronger expertise. You work through many concepts more than once.

Writing articles in groups is like playing with legos. You use the same construction elements - ideas - to build different things - articles. And you don't use all the ideas in every article. You select a limited amount of construction elements every time, to create different results and various combinations.

In order to write more articles, write them in groups. This enables you to create more content without having to be an expert already. But once you put this powerful method into practice, you most probably will become one. Creating massive amounts of articles this way is a great opportunity to educate yourself while you gain expertise.


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How To Write A Press Release Part 1


Press release writing is quite different from article writing or copywriting. Each style of writing must be viewed as a tool to accomplish a specific task, and when it comes to press release writing, this task is purely journalistic. This means that you must begin a news release with a newsworthy subject and not just advertising hype. But even if you have sensational news, if it's not presented correctly you'll get an editing request at best and quick deletion at worst. Knowing how to write a press release will prove critical in getting it accepted and published by editors and media outlets around the world. We'll explain using a traditional press release writing strategy.

1.) FOR IMMEDIATE RELEASE

2.) Contact: Mr. Fancy Pants
(123)-456-7890 Ext. 212
Insert Email Address Here

3.) Press Release Service Gives Free News Release Writing Techniques

4.) ANYWHERE, Anyplace October 12, 2011

5.) Content for Conversions announced free press release writing education for the public today. The article writing service and press release distribution company has made the writing strategies available online in order to assist individuals and businesses in developing their own news stories for a variety of purposes.

Press release writing begins with basic information in the format shown above:

1.) Most PRs are delivered to editors with the intention that they be immediately released if possible. However, some people submit their news releases in advance and provide the editor with a specific date to release it. We recommend retaining your release until it is ready for distribution unless you are an experienced PR person.

2.) The contact information is self-explanatory, but you need to plan ahead. The person listed here is being presented as the media contact person, so if the story generates a landslide of publicity this person could be deluged with requests for edits, follow-up questions from journalists and writers, and possibly requests for interviews and appearances. Make certain that this person can handle such a surge in press activity.

3.) The title is the most important part of news release writing. It must summarize the point of your news release using as few words as possible. This can be difficult considering that for many people SEO is also a critical consideration. Therefore, placement of the primary keyword as close to the beginning of the title as possible is crucial. In fact, if you start the title with your keyword it may help to develop the rest of it. Working in 2 keywords naturally is also highly recommended, but this should be done by experienced writers only.

Remember that the title needs to immediately grab the reader's attention and then impart a very careful summary of the entire release. Keep it simple; use short words and as few of them as possible.

4.) This section is self-explanatory: list the region that the events described in the story occurred in, NOT the region you would like to target. The date should be the date you expect the public to see the story.

5.) If the title reels the reader in, then the job of your news release is only just beginning. Now that your keywords and title have attracted them to what you have to say, you need to say it quickly and in a format that is easily digestible. This is done in the summary, which is like an introduction to the actual release itself.

Like the title, the summary should be short, concise, and waste no time delivering the full value of the press release all in one very short paragraph. In traditional journalistic style the summary should include the Who, What, Where, When, Why and How of the release. Examine the summary in item 5 above and you'll see that all of the 5 W's (as the strategy is known in the industry) have been covered.

Stay tuned for the rest of this article: Press Release Writing: How to Write a Press Release Part 2 from Content for Conversions.


Article Source:

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How to Write More Articles Faster by Simplifying Your Writing


In order to write more articles faster, simplify your current way of writing as much as you can. Leave only these elements that are the most important. Imagine if you could write twice as many articles each day, just because you stopped doing things, that add little value to your articles. And it may be so. Excluding all the details, which have little significance, have a positive impact on your overall productivity. Here are some ideas on how to simplify your writing and create more content.

1. Write shorter sentences - The longer your sentences are, the harder it is for the reader to follow them. I know from my own experience, that it is tempting to put all the information in one sentence. But as you practice expressing the same information in smaller chunks, it becomes easier and faster. You not only begin to write more articles, but you also make your text more clear and transparent.

2. Use common words and phrases - No need to spend time searching for impressive words and little known phrases. You can write great stories with simple words. Moreover, many of your readers are people whose native language is not English. Simple vocabulary means that you have a greater audience.

3. Practice leaving your initial sentences as they are - Don't perfect your sentences too much. Make only minor corrections. Become aware that you don't need to rephrase, rewrite, nor restructure your sentences that much at all. Trust your way of writing. This enables you to write more articles in less time, since you are not trying to perfect something, that is already good enough.

4. Start from the easiest part - After you have a title, start writing from the part that seems to be the easiest. I usually start with the main points. I then expand each one of them, adding explaining sentences which go into more detail. This gives me my main paragraphs. After that it is easy to write the introduction and the summary, which are just brief conclusions of my main paragraphs.

In order to write more articles in less time, write shorter sentences, use common words and phrases, practice leaving your initial sentences, and start writing from the part that is easiest for you. Speeding up your process of content creation is an important step. It not only increases your production, but also helps to lengthen your writing career, because the whole process becomes easier and more enjoyable.


Article Source:

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